There is no better use of the gift of talent than to use that talent to do good. Chicks on Speed, Good Charlotte, Jade Jagger, Katharine Hamnett, Ziggy Marley, Timbaland, Henrik Vibskov, Rufus Wainwright designed the T-shirts and tank tops below as part of the women's collection for the Fashion Against AIDS campaign to help draw attention to this cause. The entire collection also includes designs for men and consists of T-shirts, hooded sweaters and tank tops.
Margareta van den Bosch, H&M's head of design, said the collection is "rich in color, with considerable commitment going into every garment. The artists have created personal prints with a strong sense of style."
“Fifty per cent of the people newly infected with HIV are aged between 15 and 24. There’s an urgent need to do something in this target group. By combining fashion with music in this way we hope to get these young people to ‘stop and think’, as Katharine Hamnett puts it on one of the garments in the collection,” says Ninette Murk, the founder of DAA.
Each item of clothing has a label in the neckline that identifies the designer of the print, are made from 100% organic cotton and have a special hang tag attached with the words “This might be the most important piece of clothing you’ve ever had your hands on.” printed on it. The collection will be in stores in February.
photos: hm.com